What We Do
We use our expertise in digital platforms and digital trends to build a strategy where your audience is always at the centre. Taking a tailored approach, we work closely with our clients, defining long-term goals in the digital space and ensuring we are aligning to your brand vision.
In addition to conceiving unique YouTube strategies to support defined key performance indicators, we research audience profiles and consumption behaviour, all of which help to shape the channel’s content and identity.
We work in partnership with our clients to develop ideas that drive maximum engagement, creating original digital content that fits and supports the individual needs of your brand, including licensing promotion.
We ensure all decisions, including creating new YouTube series concepts, optimum formats, ideal programming schedules and digital marketing actions will be guided by a content strategy whose goals are relevant to your brand.
Popcorn Digital operates as exec producer throughout the entire production process, from concept through to delivery, bringing in suitable partners to collaborate where necessary.
Popcorn Digital executes all services required to create an exciting branded channel with an attractive and efficient programming schedule.
In addition, we repurpose content, editing compilations and seasonal videos to increase views and watch time, manage digital rights and optimise search engine rankings, improving channel traffic.
We combine our day-to-day YouTube channel management knowledge with comprehensive reports to evaluate our performance and optimise the production of original content.
As well as long term partnerships and collaborations, we are able to provide consultancy services to help your team understand how to navigate the online space and how to take the first steps into the exciting universe of digital content.
Get in touch to find out about our strategy and content creation workshops available to brands and independent producers.
Popcorn Digital is a kids' and family digital content creator managing brands in the digital environment.
Founded by leading kids’ entertainment specialist CAKE in 2016, Popcorn Digital has established itself as the go-to destination for brands and producers, who are looking to establish and expand their digital presence as well as grow their knowledge about YouTube consumption.
Providing creative solutions to online engagement, Popcorn Digital grows IP's online through original, compelling and challenging content that engages the audience and effectively supports the brand's ambitions.
Brands that already benefitted from our services:
How Can We Help?
Feel free to drop us a message if you have any questions about the services we provide.
Where to find us!
Our offices are located on the top floor of Charlotte Studios, along with the CAKE offices.